A network of international citizen lobby groups has launched a gritty campaign against Alberta, telling tourists to "rethink" a trip to our province because it is home to, “the tar sands and the dirtiest oil on earth”.
How harmful could this attack ad be? And how will Alberta respond?
Joining us for this discussion are Alberta’s Minister of Tourism Cindy Ady, and from San Francisco, Michael Marx, executive director of Corporate Ethics International.